With 2020 behind our backs, Digitimes Research aggregated a report on worldwide cell phone
shipments for as long as a year and as indicated by that, the market dropped by about 8.8% with a
sum of 1.24 billion units dispatched. Given the continuous pandemic, request and supply of cell phones
normally diminished a year ago with the biggest plunge felt in Q1 when shipments were somewhere
near 20% consistently.
Samsung, Apple and Huawei were the three driving cell phone makers in 2020 followed by Xiaomi,
Oppo and Vivo. Apple and Xiaomi were the lone two organizations that saw an expansion in shipments
of over 10% contrasted with the earlier year while Samsung and Huawei confronted twofold digit drops.
The solitary splendid spot in the previous year was 5G appropriation rates with an expected 280-300 million
5G gadgets delivered for the year contrasted with the about 20 million units from 2019.
Samsung: got back to its initial position with a worldwide piece of the pie of 22.7% to arrive at
80.4 million units and became 2.8% YoY. India looks good for Samsung and represented 15% of the
complete worth. The seller's M arrangement performed well on the web. In the US, Samsung's
second-biggest market, the energy was solid for the An arrangement with great exhibitions from the
Note 20 and Note 20 Ultra also, which added to practically 20% of complete volume in 3Q20.
Huawei: lost the best position and sunk into the second situation with the piece of the pie of
14.6% portion of the worldwide cell phone market and a decrease in shipments of 22% year over year
in 2020Q3. This was generally because of its proceeded with drop-in worldwide business sectors and a
twofold digit decrease in China. The seller kept on confronting difficulties due to the consistently
expanding effect of the U.S. sanctions, which are negatively affecting its exhibition even in China as
the brand is attempting to pace out its shipments over a more drawn out period.
Xiaomi's move to the third situation with 13.1% piece of the pie and saw an impressive development of
42% year-over-year. This was fundamentally determined by the solid presentation in India and set up a
presence in China in 2020Q3. Xiaomi's low-end portfolio, especially the Redmi 9 Series, did well in two
India and China. In India, Xiaomi's creation limit recuperated to almost 85% of its pre-pandemic level,
which assisted it with cooking solid interest.
Apple: came at the fourth situation with 41.7 million iPhones and announced a decrease of 10.5% YoY
in 3Q20. The drop was mostly due to is principal because of the deferral in the dispatch of the new
iPhone 12 arrangement, which is typically in the second from last quarter. By and large, the seller's
iPhone 11 arrangement kept on performing all around followed by the iPhone SE gadget. Looking
forward, we anticipate that Apple should fill in coming quarters with solid early interest for iPhone 12
combined with strong exchange offers across significant transporters, particularly in the U.S.
vivo: got back to the Top 5 this quarter with 31.5 million units transported for 4.2% year-over-year
development and 8.9% piece of the overall industry. India conveyed enormous development of almost
30% year over year in its low-end models under $200. In China, the brand improved the market places
of its S, iQOO, and X arrangement telephones that aided proceed with its solid presence there.