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Spotify launches podcast subscriptions, but you can’t subscribe in-app

Spotify’s podcast subscription product will require podcasters to host their shows on Anchor. | Spotify

For the first time, Spotify is letting podcasters on its platform offer subscriptions to their shows. The company announced its paid podcast subscription product for the US today, which will initially allow select partners who host their shows on Anchor to charge for content. Twelve independent shows, including Tiny Leaps, Big Changes and Mindful in Minutes, will offer bonus subscriber-only content, and NPR will launch ad-free versions of popular shows. A waitlist will open today, so podcasters can sign up to be included in the expanded rollout in the coming months, which will include international market availability. Notably, no Spotify-owned shows will go behind a subscription wall at first.

Podcasters won’t have to pay Spotify...

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